We are moving on…
December 2, 2009
We are going through a fair bit of grunt here at Voicetap and continuously moving. Let me start at the top with the happenings at Voicetap thus far:
Getafixx and its progress thus far:
Since the time we launched Getafixx – our focus has not been on it too much. That is unfortunate, because it has got great reviews from its users. We now have 478 experts using the Getafixx engine and at last count a total of 1823 cumulative users (including the experts). Not bad given that we really havent done anything around it (no marketing / nothing) – but pathetic based on the fact that these numbers could have gone up tremendously had we focused on it.
To be fair, apart from demonstrating our commitment towards connecting you with experts directly – Our key objective to launch Getafixx was two fold:
1. Understand how people access / disseminate knowledge: Amazing experience. We have noticed peaks and troughs of knowledge sharing. What are the times that experts will take more requests? When will the users send in more requests? What type of a ‘profile’ gets more ‘Yes’, and which doesn’t? What are the searches happening on? Lots to go on…
2. Build up a base of experts who will get preferential treatment in all our future products. Like I mentioned – we didnt focus on Getafixx that much. There is a very rational region for not focusing more on Getafixx and the chat medium. Money. Moolah. The greenback. And the product that we believe has the maximum potential for quick validation and revenue… (more on that later in the post)
While on Getafixx, we have received numerous posts on “whats in it for the experts?”. So that’s the other thing that will be launched soon – KEEP (the Knowledge Expert Engagement Program), and it promises to be good (especially for you guys who believed in us when we had 7 experts).
On the next product (Any suggestion for names guys?):
What can I say except that what we are trying to do is akin to trying to lift a weight of 1000 kgs in a snap, only on our little finger.
There is a lot of grunt work that is being put in. Sales is going all out to meet the corporates with the demo product that we have (its still rudimentary), but the response has been overwhelming. Technology has given at least 3 48 hour stints in the past 2 weeks, and a 70 hour week has become the norm. We are hoping to ‘launch’ this product to the market in Jan – but will be opening up a beta testing program for our experts and users to give it a whirl starting the 10th or so of this month. (Could extend by a day or so – but nothing much more than that). So if you are interested in testing the pre launch product and are ready to provide us with constructive feedback / point out bugs – write in to v@voicetap.in: He will be coordinating the effort.
Naturally – each expert who signs up to help, gets a special gift of appreciation from Voicetap!
Parties:
They have actually dipped in the past few weeks. No more than twice a week – which is a tad low from our perspective, but then thats in our hands – and we aim to change that quickly.
This Saturday is an off for everyone at Voicetap. Everyone needs to catch up on sleep, on personal work, with family – with friends. Whatever. We will have the product internally ready by this Friday – and Saturday, we will sleep over it. Join us – Test it – Use it – make something really useful!
Mrigank